How to Get INTO a Sales Slump
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There comes a time in every salesperson’s life when things are going great. Your pipeline is full; you’re making sales; the revenue is flowing; market shares increasing; you’re hitting your goals. This glorious state of affairs may go on for some time, but it will almost certainly not go on forever. Your sales will eventually slump.
It seems then that you have two choices:
1. You can either wait around for the inevitable poop to hit the proverbial fan;
-OR-
2. You can be proactive; take the bull by the horns and make yourself go into that sales slump.
If you know a slump is coming eventually, why wait around for it. Why not go right ahead and get it over with. Hey, if that’s your style, let me give you a couple of sure-fire techniques to make certain that your sales take that nosedive and soon.
To really force your sales slump you’ll need to dismantle both your mental and your technical game, so let’s start with tips for cerebral suicide.
1. Talk Trash to Yourself
No matter how good you feel, just keep telling yourself how bad off things really are. Repeat those messages over and over and if you work hard at it, you will destroy your confidence. Everyone knows that sending yourself positive, constructive messages is one of the primary killers of sales slumps. So if you’re looking to go down, stop talking things up.
2. Rev-up Your Worry Engine
Use every opportunity to mentally rehearse your worst-case scenarios. Stop imagining how good it feels to actually hit the goals you set and instead use all your mental energy to prepare for disaster by vividly imaging every disaster. You’ll not only be not surprised when it comes, you’ll find it will arrive much more quickly.
3. Eat Lots of Mental Junk Food
Avoid all opportunities for self-improvement. Achievers cultivate good mental hygiene by constantly exposing themselves to useful, positive, helpful ideas; but, if you are serious about taking control of your sales slump, you cannot afford to spending all that money on coaching, seminars, books and CDs. That is how high achievers stay on top.
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Now, those things should take care of your mental game. Sometimes, however, you must take drastic and concrete action. Concrete action, to gain that losing edge you’re looking for.
So here are three more unbeatable ways to blow up your business by trashing your technical skills.
1. Buck the System
If you use some kind of proven selling system, just stop. A systematic approach to sales is so fundamental to success that following those kinds of systems dramatically increases your long-term success.
Oh, and if you aren’t currently using a systematic approach to your business, you’re probably already in a slump and you really don’t need my help.
2. Question Authority
If you have a coach, a manager, an accountability partner, just start ignoring everything they say about your performance. I mean, why take their good advice when you are certainly capable of making all kinds of very creative mistakes all on your own.
3. If All Else Fails, Just Work Less
Re-focus your energy on non-productive activities like reading trade publications, chatting with co-workers, or that all-time favorite forwarding email chain letters. Working harder may not be the solution to every problem, but not working will definitely make every problem worse.
Here’s the bottom line.
If you continue to apply all those success habits you have so carefully cultivated over time, you will always be waiting for that slump to hit, but it may never actually arrive. Don’t be like those people who let their sales slumps take them by surprise.
Keep it simple. Failure just isn’t that hard. You really can do it, if you don’t try.
Be Free!
This article was written by David Denis owner of http://www.rocksolidwriting.com
David is a freelance writer for hire offering article writing, sales letters, training manuals, speech writing, seo content, sales writing, blog articles, copy-writing service, sales scripts and business name ideas.
To learn more, or request a quote visit http://www.rocksolidwriting.com/freelance-writer-quote




What a great series of tips! Funny too. Such a great reminder to me that it doesn’t take a whole lot to get yourself out of a slump. A couple small changes in attitude and getting back to the basics that caused your success to happen in the first place can completely turn things around. Thanks for the reminder. David
Comment by David Shoup — March 5, 2008 @ 1:18 am
Hilarious! Great approach, Dave. Thanks!
Comment by Leah — March 13, 2008 @ 6:19 pm
Hi Dave,
So true as we are saboteurs of our own success at times….Thanks for the reminder as I really needed it….Great timing and I just totally enjoy your style.
Comment by Gary — March 17, 2008 @ 2:26 pm